Meeting Prepper Agent

AI for Sales
Prospecting That
Actually Preps

Give it a name and a company. In about a minute you get a full prospect intelligence brief: who they are, what hurts, and which of your solutions to lead with. Fast enough to run before every meeting, grounded in your business.

14-day free trial
3 fields to start
Salesforce & HubSpot ready
Prospect Brief — Alex Rivera, Nordisk Dental Group Ready
Company overview Financials Competitors Industry trends About the person Pain points Your solutions Discovery questions
Pain points that matter
Ramp not keeping up with a hiring wave after the $60M Series C.
Defending premium price as distributors consolidate.
Lead with your solution
Position against time-to-first-deal, the metric Alex is measured on. Cite the medtech ramp case study.
Open with
"You doubled the team in nine months. How are the new reps ramping on a clinical sale?"
9 sections synthesizedFull brief below ↓
Prep time
~1 min
from 3 fields to a full brief
30 to 130%
higher booking rates for SDRs using RGA
40%
more leads converting to opportunities
2 to 3 wks
new AE/SDR ramp vs. 2 to 3 months
~1 min
to a full, deeply relevant prospect brief
The problem

Good Prep Takes Too Long. So Sellers Skip It.

Researching a prospect properly is 30 to 60 minutes of work, and the meeting might slip, no-show, or turn out unqualified. Faced with that math, a busy seller rationally skips it and wings the call. Generally, sellers won't do anything consistently that takes more than a couple of minutes.

01
Prep costs too much for an uncertain meeting
Reading the company, the person, the industry, and the numbers is an hour of work. When you don't yet know if the prospect will show or is even a fit, that hour feels like a gamble, so the meeting gets no prep at all.
Result: sellers show up cold, and this generic approach fails to be relevant to decision makers.
02
Ramping on a new audience is slow
A new segment, ICP, or product means learning what that audience actually cares about and how to open with it. Reps spend weeks getting fluent before they sound credible, and by then the quarter is half gone.
Result: long ramp, low early productivity, missed pipeline.
03
Generic AI briefs sound generic
Most AI research tools return a company summary anyone could pull up, in prose that obviously reads like AI wrote it. Prospects don't emotionally connect with generic. No connection, no second meeting, no sale.
Result: no relevance, no rapport, and the deal starts in a hole.
How it works

Three Fields In. A Full Intelligence Brief Out.

The Meeting Prepper Agent runs a fan-out of research subagents in parallel, then synthesizes one brief built to be read in about a minute before the call.

1
Enter a name and a company
First name, last name, company. That's the minimum. Role, industry, company size, and LinkedIn are optional and get enriched automatically. Anything you type is treated as ground truth and never overwritten.
2
RGA researches from credible sources, in parallel
Separate subagents run at once on company overview, financials, competitors, industry trends, and personal insights, drawing from credible sources such as SEC filings, business news, and the prospect's own site. If one angle comes up short, the rest still deliver.
3
It maps their pain to your solutions
RGA identifies the pain points that matter, then matches them to the solutions in your library. The recommendations cite your offering, not a generic playbook, because it was trained on your business first.
4
You get a brief, a Word doc, and questions to ask
The finished brief includes a meeting opener, talking points, and discovery questions for both this call and the next, delivered as a shareable web page and a Word document. Ready in about a minute.
Research fan-out In parallel
Tier 1 — research, all at once
Company overview Financial insights Competitive insights Industry trends Personal insights
Tier 2 — mapped to you
Pain points Tailored solutions
Tier 3 — synthesized brief
Meeting opener Talking points Discovery questions
See a real prep

This Is What Lands Before the Meeting

A real Meeting Prepper brief for a VP of Sales at a growth-stage medtech company. Read it and ask yourself how long this would take to write by hand. RGA produced it in about a minute.

🔒 Anonymized from a real customer prep. Names and figures changed.
Meeting Prep — VP Sales, growth-stage medtech Ready in ~1 min
Alex Rivera
VP of Sales, Nordisk Dental Group
Pre-meeting research and strategy · Prepared 2026-03-11 for a first conversation
Meeting opener

When we meet with sales leaders coming off a raise, the conversation usually centers on three tensions: hiring faster than reps can ramp, keeping the commercial team and the clinical founders pointed the same direction, and defending price in a market where distributors are consolidating. Nordisk just closed a $60M Series C and doubled the sales team in nine months, so all three are probably live for Alex right now. Opening there signals you understand the seat.

Predicted pain points
Ramp is not keeping up with the hiring wave
Nordisk grew the commercial org from roughly 40 to 85 reps since the Series C in September. At that pace, the classic failure mode is new reps taking two quarters to get credible on a clinical product, and Alex owns that number.
Clinician founders versus the commercial motion
Co-founders Dr. Lena Halvorsen and Dr. Marcus Feld still lead product and clinical. In founder-led medtech, the commercial team's urgency and the clinical team's caution collide, and the VP of Sales is usually the one reconciling them deal by deal.
Defending price as distributors consolidate
With Patterson and Henry Schein squeezing mid-market distribution, Nordisk's premium positioning is under pressure. Every deal now has to survive a harder ROI case than it did a year ago.
Key talking points
Ramp is the bottleneck on the raise
The Series C bought headcount, but headcount only pays off when reps get productive fast. Frame your value against time-to-first-deal, not activity. That is the metric Alex is measured on this year.
Consistency beats heroics
At 85 reps, the top performers can no longer carry the number. What leaders in this seat tell us is that the team only scales once discovery and messaging are consistent across everyone, not just the stars.
Discovery questions
Current state
Of the reps hired since the raise, how many are at quota, and how long did the ones who got there take?
When a deal needs clinical sign-off from Lena or Marcus's teams, where does that slow down?
Future state
If a rep hired next month could be productive in six weeks instead of five months, what does that do to your FY plan?
What has to be true for you to defend price against Schein without discounting your way through the year?
About Alex Rivera
Work history
VP of Sales, Nordisk Dental Group (Jan 2024 to present) · brought in to build the commercial engine ahead of the Series C.
Regional Sales Director, Straumann North America (2019 to 2023) · grew the Western region from $22M to $48M.
Territory Manager, Dentsply Sirona (2015 to 2019) · President's Club 2017 and 2018.
Education
BS Biology, University of Colorado Boulder (2011) · MBA, Kellogg School of Management (2015).
Recent activity
Posted Feb 28 on LinkedIn: "You can't hire your way out of a ramp problem. 85 reps is only good news if they get productive fast." Directly relevant to how you frame value. Reshared a March 4 article on dental distribution consolidation.
In the news
Quoted in DrBicuspid (Feb 2026) on Nordisk's mid-market push: "We are betting that clinicians will pay for outcomes, not the lowest unit price."
Company overview

Nordisk Dental Group is a clinician-founded manufacturer of premium restorative and clear-aligner systems, expanding from a specialty base into mid-market distribution after its Series C. The commercial motion is scaling faster than the institutional knowledge behind it.

Founded: 2016, Oslo & Charlotte NC
Headcount: ~310 (85 in sales)
Funding: $60M Series C, Sep 2025
Lead investor: Summit Partners
CEO: Dr. Lena Halvorsen (co-founder)
CFO: Priya Nair (ex-Align Technology)
Financial & industry insights

The $60M Series C (Summit Partners, Sep 2025) is funding a US distribution build-out and the sales hiring wave. Nordisk reportedly crossed $70M ARR in 2025, up from ~$44M the prior year. Two macro forces shape buyer behavior: healthcare margin pressure pushing practices toward outcomes-based purchasing, and consolidation among distributors, which raises the bar on any premium-priced business case.

Competitive positioning

Against Align Technology and Straumann, Nordisk competes on clinical outcomes and a founder-led brand, not price. Its exposure is the distribution reach of Schein and Patterson. Your opening should reinforce the outcomes story so you are not pulled into a unit-price comparison you cannot win.

Full brief also includes tailored solution recommendations and future-meeting questions. Prep your first prospect

Prefer the real thing? These are two actual, unedited preps RGA generated.

What you get

Prospect Intelligence Built Around Your Business

Not a research summary. A brief that tells your rep what to say, why it matters to this buyer, and which of your solutions to lead with.

🧠

Deeply relevant, and it doesn't read like AI wrote it

Before a rep runs a single prep, RGA is trained on your product descriptions, case studies, and value propositions. So when it identifies a prospect's pain, it names which of your solutions fits and why, in language that sounds like a sharp colleague wrote it, not a template. Relevance is what decision makers engage with, and it is the difference between a research summary and a sales tool.

Prospect-specific and human, so the seller actually uses it

A brief in about a minute

A parallel fan-out of research subagents does in about a minute what would take a rep 30 to 60 minutes by hand. The output is built to be skimmed before the call, not filed away.

~1 minute from three fields to a full brief
🎯

Discovery questions, ready to ask

Every brief ends with a meeting opener and discovery questions for this call and the next, so a rep walks in knowing exactly how to start and where to steer.

Openers and questions tailored to the prospect
📄

Web page and Word doc

Each prep is delivered as a shareable web page and a downloadable Word document. Share it with the team, drop it in the deal, or read it on the way to the call.

🔌

Runs inside your CRM

Trigger a prep from Salesforce or HubSpot, both available today. Prep pulls from CRM contact data and writes the finished brief back with document links, so reps never leave their workflow.

Salesforce and HubSpot, available now
Who it's for

Two Kinds of Sellers. Two Ways to Win With It.

An AE and an SDR don't sell the same way, so they don't use Meeting Prepper the same way. The through-line is the same: it's fast enough that they actually use it.

AEs live in Zoom and Teams, not on the phones. Their time is the constraint.
A scheduled meeting deserves real prep, but an hour of research is hard to justify when the prospect might reschedule or no-show.
So the important meetings get prepped and the rest get winged, and the winged ones stall.
The best prep lives in your top AE's head, not in a system every rep can run.

Because a full brief takes about a minute, an AE can prep every prospect, not just the marquee ones. Even if the meeting slips, the cost was two minutes. That's why AEs actually do it consistently, and walk into every meeting sounding like they studied the account for an hour.

Reported by AE teams using RGA
Every prospect
prepped, not just the big ones
~1 min
per prospect brief
~4 wks
new AE ramp vs. 3 to 6 months
SDRs live on the phones. They can't prep every dial, so they prep the audience.
With dozens of dials a day and no guarantee anyone picks up, per-prospect prep isn't realistic.
Every new campaign, segment, or ICP is a fresh learning curve, and ramp drags for weeks.
Meeting-held rate is the number that matters, and generic openers keep it flat.

SDRs use Meeting Prepper to learn the ICP fast: what this audience actually cares about and how to open with it. A rep starting a new segment gets fluent in the brief instead of over weeks, which is why the ramp and the booking rate move.

Reported by SDR teams using RGA
Higher
booking rates with Meeting Prepper
2 to 3 wks
SDR ramp vs. 2 to 3 months
~1 min
to learn a new segment or ICP
Partners sell complex services in verticals they don't always know cold.
Business development falls to practitioners whose time is billable and scarce, so prep loses to client work.
Each prospect is a different industry, so a generic brief rarely lands.
Credibility in the first meeting decides whether there's a second one.

RGA compresses prep to about a minute and grounds it in the prospect's world and your firm's proof points, so partners walk into every meeting sounding like they studied the account for an hour, without giving up an hour to do it.

Reported by services teams using RGA
~1 min
to prep a meeting in a new vertical
Every meeting
worth prepping, not just the big ones
Every partner
prepped to the same standard
Why not a generic AI tool

Research Summaries Don't Sell.
Prospect Intelligence Does.

A generic AI tool gives you a summary of a company. The Meeting Prepper Agent gives your rep a plan for the call, mapped to your solutions.

Generic AI research toolMeeting Prepper Agent
What you getA company summaryA brief with pain, solutions, and questions
Trained on your business No Your solutions, case studies, ICPs
Maps pain to your offering Generic Tailored solutions cite your library
Discovery questions to ask Not included For this call and the next
Time to a usable briefYou still assemble itAbout one minute, done
Runs in your CRM Separate tab Salesforce and HubSpot, both live
Your reps don't need another research tab. They need to walk in prepared.
Questions we hear a lot

Before You Book the Demo

You give it a first name, last name, and company. In about a minute it returns a full prospect brief: a company overview, financial and competitive insights, industry trends, personal insights on the prospect, the pain points that matter, tailored solutions from your library, a meeting opener, and discovery questions to ask now and later.
Generic tools produce generic briefs. The Meeting Prepper Agent is trained on your solutions, case studies, and value propositions, so the tailored solutions and discovery questions map your offering to this prospect's pain, not boilerplate. It also researches from credible sources such as SEC filings, business news, and the prospect's own site.
Just first name, last name, and company. Everything else, such as role, industry, company size, and LinkedIn, is optional and gets enriched automatically. Anything you type is treated as ground truth and is never overwritten.
SDR teams using Meeting Prepper report ramping in about 2 to 3 weeks instead of 2 to 3 months, and new AEs in a new role or vertical report ramping in about 4 weeks instead of 3 to 6 months. In both cases the product and audience knowledge a new rep would spend weeks absorbing is carried in every brief. The same holds when an experienced rep starts a new campaign, segment, or ICP.
Yes. Meeting prep runs from Salesforce and HubSpot, both available today. Prep pulls from CRM contact data and the finished brief is written back with document links, so reps stay in the tools they already use.
RGA runs on enterprise-grade infrastructure with multi-tenant isolation on every data endpoint, encryption in transit and at rest, and US data residency. Each customer's knowledge base is isolated and is not used to train shared models. See revenuegrowthagent.com/security for the full posture.
Meeting Prepper Agent

Every Rep, Prepped
Like Your Best One.

Turn a name and a company into a call-ready intelligence brief in about a minute, grounded in your solutions.

Annual plan: $87/user/month billed annually (save 20%)  ·  Monthly: $109/user/month  ·  10+ users save an additional 10%

No setup fees Cancel anytime on monthly plans 30-day money-back guarantee